PHONE COOLERS
In an era dominated by smartphone usage, people face a recurring headache – overheating. Whether engrossed in gaming, binge-watching, or hefty downloads, phone overheating is a pervasive issue. Fortunately, there are fridges, but not the ones we know. The new digital coolers from Pepsi Zero Sugar are designed to cool down your phones. Yep! These coolers emit a short, constant, longitudinal frequency sound similar to real fridges, which moves the air particles inside your phone, essentially allowing it to ventilate. Coolers were created with different styles and featured on TikTok and Instagram Reels to refresh millions of phones. Targeted at people who spend long hours on their phones. Additionally, these coolers were promoted through OOH ads, inviting people to see and hear them on their phones.